What is my author brand?

(And why should I even care?)

Your author brand is how you talk about yourself on your author platform (your website, email, social media, etc). Which means it's as unique as you are!

The Author Branding Worksheet walks you through the process of discovering your personalized author brand. Through a series of simple and easy-to-answer (and maybe even fun!) questions, you'll determine:

✔ What makes you unique
✔ What your brand personality is
✔ Why your brand personality matters
✔ What you want your followers to feel when they connect with you
✔ How you can use your author brand to up-level your author platform

You’ll get clear on your voice, figure out what makes you special, and learn how to connect what you’ve learned to your author brand. So download it today!

Course curriculum

  • 1

    Author Branding Worksheet

    • A message from Melissa

    • Author Branding Worksheet

    • Before you go...

What others are saying...

5 star rating

So helpful!

Mimi Flood

Melissa is a real help for indies! Her courses and tools are so helpful!

Melissa is a real help for indies! Her courses and tools are so helpful!

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Your Coach & Mentor

Melissa Frey

Hello! I'm Melissa Frey, an indie author and digital entrepreneur who helps struggling, stuck, or confused writers just like you become intuitive, aligned, and CONFIDENT authors. How? I use the concept of show vs. tell to help you transform your fiction writing and finally make progress on your manuscript. Basically, I'm here to inspire you to write your very best book!

I know just how difficult it can be to write a book when no one's shown you how before! When I first started writing (over a decade ago!), I didn't have a clue where to start. It took me nearly ten years to start unlocking the keys to finding balance in my writing — and I don't want it to take you that long. That's why I created the resources on Indie Author Learning: to help you become the confident author you were created to be!


Are you ready to take your author career to the next level? Sign up below to get started!